Agencies
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Plan, buy and measure place-based digital video advertising
Help your clients reach people where they are through our digital video network. Contact our experts and start building more efficient and effective digital video advertising campaigns.
The place-based digital video media market is expected to enjoy one of the fastest growth rates in the industry over the next few years.
Advertisers are shifting some of their media budgets to place-based digital video to target demographics that traditional media increasingly find harder to reach - men and women 18 to 34 years in age, a busy executive, or a college student. As the place-based digital video market accelerates, media agencies are building in-house planners and buyers dedicated to the new medium, to better serve the needs of their clients.
A Customized Network – Every time
Every campaign requires different thinking, different targets, different demographics and a different market focus. With Eyeris Networks, you can customize the network to match your objectives. In fact, we make it efficient to buy place-based digital video advertising from multiple networks from one convenient secure source.
Comprehensive planning and automated purchasing
We make planning and buying as easy as 1-2-3. With Eyeris Networks, you can target your audience regionally and locally by using postal codes. You also can target your audience demographically by gender, by age and by household income. Just set your campaign objectives and Eyeris’ Campaign Manager evaluates your goals, budget, timing and targets, and then optimizes it to suggest the best possible locations for your campaign. You can contact your project manager to view the venue specific traffic details and make appropriate tweaks. Once you are comfortable with the plan, you can reserve it, and our system will hold the inventory while you secure all necessary client sign-offs.
Powerful Reporting
Uniquely, by using Eyeris Networks place-based digital video advertising, agencies can now provide their customers the most accurate campaign reports ever provided in the advertising industry. Thanks to the revolutionary Audience Measurement technology that Eyeris Networks have adopted, Artificial Intelligence and Neutral Networks can now enable detection of human facial geometry and provide first-of-a-kind information to agencies via state-of-the-art graphics and charts such as gender classification, age classification, average attention time and total number of viewers per month, day, week, hour, minute and even per second.
By partnering with Eyeris Networks, media agencies may also tailor-make advertising campaigns to their customers based on PPQV™ (Pay Per Qualified Viewer), PPGI™ (Pay Per Gross Impression) and GAR™ (Guaranteed Ad Results).
Finally, Eyeris deliver one-stop insightful analytics. Eyeris lets you create a variety of useful reports to help you manage and measure the campaign. For instance, you can create a Campaign Weekly Run Status report and a Campaign To-Date report, as well as an End of Campaign Post Run Recap and an Ad Run reports and affidavits.
Only Eyeris Networks makes it so easy for agencies to plan, buy and accurately measure a place-based digital-video advertising campaign.ur opportunity to join our ecosystem and take advantage of this dramatic shift in adv